Top travel trends for 2025: what’s shaping the future of travel?

Female tourist riding a dromedary camel in the Sahara Desert, Morocco. ( Edwin Tan /Getty Images)

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The world of travel is constantly evolving, adapting to new trends, technologies, and traveller preferences. As we step into 2025, the travel industry is experiencing a fascinating transformation, driven by a renewed desire for adventure, cultural immersion, and seamless planning. Whether it’s seeking adrenaline-pumping activities, exploring new destinations, or opting for stress-free travel experiences, 2025 promises an exciting array of travel opportunities.

Adventure travel: the thrill-seeker’s dream

As we enter 2025, one travel trend that’s surging in popularity is adventure travel. People are no longer content with traditional vacations. They want unique, personalized experiences, with exhilarating activities that let them explore the world in a dynamic way.

Sports and adventure travel are particularly appealing, with travellers engaging in activities like hiking, biking, surfing and skiing. Not only do these experiences provide a sense of thrill, but they foster a deeper connection with nature and local cultures.

Another exciting adventure travel trend is the growing interest in sports tourism. Whether that’s crossing the country to run a marathon or travelling around the world for major sporting events, adventure and sports are key motivators for tourists. In fact, 25% of Canadian travellers are planning a trip in 2025 specifically to attend a sporting event.

Top travel destinations for 2025

When it comes to choosing where to travel, CAA Members have identified the most sought-after destinations for 2025. Topping the list are Canadian getaways, followed by European hotspots, with Mexico and the Caribbean also remaining popular choices.

In Europe, destinations like Portugal, the United Kingdom, and Italy continue to draw travellers with their rich history, vibrant culture and diverse landscapes. Whether you’re an adventure enthusiast, a culture seeker or a sustainable traveller, these destinations offer a unique experience that can be tailored for every traveller..

Of course, Mexico and the Caribbean remain favourite spots if you’re looking to relax on sun-soaked beaches, indulge in delicious cuisine, or experience vibrant local traditions. With their mix of relaxation and adventure, these destinations appeal to both solo travellers and families alike.

The rise of small-group travel

More travellers are choosing small-group experiences over traditional solo or large-group travel. Small-group tours offer a perfect balance of exploring with a group while still maintaining a sense of personal space and flexibility.

This trend is particularly appealing for solo travellers who want companionship without compromising on independence. Small-group travel provides stress-free planning, exclusive itineraries, and the opportunity to form deeper connections with fellow travellers.

For those looking for curated group travel experiences, CAA Travel offers Together. Groups by CAA Travel, which includes all-inclusive pricing and exclusive group benefits. These guided departures range from solo trips through Greece to immersive adventures across Morocco with glamping in the Agafay desert and sunset camel rides.

The return of travel consultants

In an era of online booking platforms, the role of travel consultants is making a strong comeback. More travellers are recognizing the value of expert guidance when planning their trips.

A travel consultant brings expertise, industry connections, and personalized recommendations, ensuring that every aspect of a trip is optimized. Whether it’s securing the best accommodations, booking excursions, or finding cost-effective flight options, travel consultants take the stress out of planning.

CAA Travel Consultants go a step further by offering CAA Members exclusive benefits with preferred travel partners. From luxury ocean and river cruises to guided tours around the world, these consultants help travellers unlock special perks and savings.

Travel is a constant evolution, and it’s now becoming more dynamic, personalized, and experience-driven. Whether you’re seeking an adrenaline rush, a cultural escape, or a seamless travel experience, there’s a trend that aligns with your travel goals. With the right planning and expert guidance, your next adventure awaits!